During my time at NP Strategy Group, I created a variety of ads in a fast-paced, quick-turnaround environment. Many of the clients I worked with were unions or advocacy groups. The following images are the politically-tilted ads I created which caused a (positive!) stir on social media. The Trump COVID19 ads saw astronomical engagement rates with CTRs for all Facebook ads ranging from 10% to 19% and with one version seeing nearly 4,000 shares on Facebook.
